• Omni-Channel
  • E-Commerce
  • Identity
  • Creative Circus
  • Photography
  • About Me
Lauren Goldsmith | Creative Portfolio
  • Omni-Channel
  • E-Commerce
  • Identity
  • Creative Circus
  • Photography
  • About Me

Energistics

LOGO CONCEPT: ENERGY, ADVANCED.
In today’s economy, businesses need every advantage they can get. That’s why the process of purchasing electricity and natural gas is evolving. Energistics applies advanced analysis and comprehensive market knowledge to your business, so you can find the best possible contract. We review not only your energy needs, but also your overall business. The result? The perfect energy buy delivered in a way that’s easy and convenient.

DESIRED PERCEPTIONS
Smart
Analytical
Savvy

UNLEADED, 2017
Senior Art Director & Designer: Lauren Goldsmith

ORIGINAL LOGO CONCEPT
LOGO VARIATIONS
COLORS, TYPOGRAPHY, GRAPHIC INFLUENCES
PHOTOGRAPHY STYLE/LOOK & FEEL