Surge logo, branding and website design (Art direction)
CONCEPT: IT’S GROW TIME
This direction plays up the brand’s sense of urgency and promise of immediate progress. Here we’re really putting the promise of rapid growth at the forefront while giving the brand a real sense of pace. This concept will convey the feeling that Surge is always ready to help you grow your business RIGHT NOW at every touch point no matter what the industry. No long ramp up. No bottomless investment. Just one call and it’s grow time.
STYLE:
Energetic
Clean
Modern
Geometric
Amplified
UNLEADED, 2018
Senior Art Director & Designer: Lauren Goldsmith
Designer: Artemio Perez
Copywriter: Dylan Powell